Grasim Industries Ltd

Grasim Industries Ltd

Sales (2007-2008) = Rs.10000 crores (rounded off)

Net profit after tax = Rs.2200 crores (rounded off)

CSR Budget = Not Available

Karmayog 2008 CSR Rating: 2/ 5

CSR activities:

Vision of the Company

“To actively contribute to the social and economic development of the communities in which we operate. In so doing, build a better, sustainable way of life for the weaker sections of society and raise the country’s human development index.”

� Mrs. Rajashree Birla, Chairperson,

The Aditya Birla Centre for Community Initiatives and Rural Development

Making a difference

Before Corporate Social Responsibility found a place in corporate lexion, it was already textured into our Group’s value systems. As early as the 1940s, our founding father Shri G.D Birla espoused the trusteeship concept of management. Simply stated, this entails that the wealth that one generates and holds is to be held as in a trust for our multiple stakeholders. With regard to CSR, this means investing part of our profits beyond business, for the larger good of society. While carrying forward this philosophy, his grandson, Aditya Birla weaved in the concept of ‘sustainable livelihood’, which transcended cheque book philanthropy. In his view, it was unwise to keep on giving endlessly. Instead, he felt that channelising resources to ensure that people have the wherewithal to make both ends meet would be more productive. He would say, “Give a hungry man fish for a day, he will eat it and the next day, he would be hungry again. Instead if you taught him how to fish, he would be able to feed himself and his family for a lifetime.”

Taking these practices forward, our chairman Mr. Kumar Mangalam Birla institutionalised the concept of triple bottom line accountability represented by economic success, environmental responsibility and social commitment. In a holistic way thus, the interests of all the stakeholders have been textured into our Group’s fabric.

The footprint of our social work today straddles over 3,700 villages, reaching out to more than 7 million people annually. Our community work is a way of telling the people among whom we operate that We Care.

Our strategy:

Our projects are carried out under the aegis of the “Aditya Birla Centre for Community Initiatives and Rural Development”, led by Mrs. Rajashree Birla. The Centre provides the strategic direction, and the thrust areas for our work ensuring performance management as well.

Our focus is on the all-round development of the communities around our plants located mostly in distant rural areas and tribal belts. All our Group companies �- Grasim, Hindalco, Aditya Birla Nuvo, Indo Gulf and UltraTech have Rural Development Cells which are the implementation bodies. Projects are planned after a participatory need assessment of the communities around the plants. Each project has a one-year and a three-year rolling plan, with milestones and measurable targets. The objective is to phase out our presence over a period of time and hand over the reins of further development to the people. This also enables us to widen our reach. Along with internal performance assessment mechanisms, our projects are audited by reputed external agencies, who measure it on qualitative and quantitative parameters, helping us gauge the effectiveness and providing excellent inputs.

Our partners in development are government bodies, district authorities, village panchayats and the end beneficiaries — the villagers. The Government has, in their 5-year plans, special funds earmarked for human development and we recourse to many of these. At the same time, we network and collaborate with like-minded bilateral and unilateral agencies to share ideas, draw from each other’s experiences, and ensure that efforts are not duplicated. At another level, this provides a platform for advocacy. Some of the agencies we have collaborated with are UNFPA, SIFSA, CARE India, Habitat for Humanity International, Unicef and the World Bank.

TRANSCENDING BUSINESS

Sweep your gaze in large parts of India�s hinterland. Here you encounter conditions that cause you pain and concern as well. It is here that the poorest of the poor live � in India�s villages. A whopping 64% of India�s population is housed here. It is here that you find India�s poverty and high points of distress.

As a Group we have been and continue to be extremely sensitive to societal needs. In our own small way, we try to bring in some relief and make a difference to the lives of the weaker sections of society who live close to our plants. We try to provide health care and raise life expectancy, and reduce infant mortality. Through our endeavours in education, we lift literacy rates. Through empowerment and training processes, we promote sustainable livelihood.

All of your Company�s social projects are carried out under the umbrella of the Aditya Birla Centre for Community Initiatives and Rural Development. These are spearheaded by Mrs. Rajashree Birla, your Director.

For the year 2007-08 we have considerable progress as indicated.

Health Care:

At the medical camps conducted, 41,112 villagers were medically examined and those afflicted treated for their ailments.
2,359 students from 26 schools benefited from special health check up camps.
At eye camps conducted by us 2,414 cataract operations were performed and 1,179 people were provided with spectacles for better sight. Aditya Cement (Chittor) is honored to be first Industrial Unit in the area, to have successfully completed 4,065 Eye Surgery Operations at Mega Eye Surgery Camps every year.
176 patients diagnosed with tuberculosis were treated and cured.
Provided free facility for ECG to more than 100 patients from rural areas.
We put the smile back on the face of 260 children through cleft-lip surgery.
At the Artificial Limb Fitment Camp, 170 physically impaired persons were provided with artificial limbs fitment.
In collaboration with the Indian Red Cross Society, blood donation camps were organized at the various plants, where 241 donors participated.
457 persons were provided with oral health care. An MOU has been signed between Gujarat State AIDS Control Society and Jan Kalyan Tryst, Kharach to start an Integrated Counseling and Testing Centre at Jan Kalyan Hospital for HIV/AIDS Counselling and testing.
Provision of safe drinking water through water filter plants (reverse osmosis plants) and water tanks has been made in 16 villages.
At the Company run hospitals at its various plants, over 2.7 lacs of people are given medical care at extremely subsidized rates.

Mother and child Care:

Immunized 48,754 children against polio and 3,4642 children against other diseases including Hepatitis B. Family planning awareness campaigns with free condom distribution was undertaken in 25 slums in Nagda.
2,268 have opted for family planning operations.
Special care for lactating and pregnant women was provided, covering 26,000 women. 776 women were
accorded prenatal and post natal care and nutrition programs.

Education:

At Nagda through our direct intervention areas, the drop out rate has reduced significantly from 40% to 15%.
Over 575 children were enlisted at our Balwadis. 1,845 children are currently studying in Balwadis run by your company.
Kasturba Gandhi Balika Vidyalaya, supported by Kagina Jan Seva Trust at Udgi, Selam is providing quality education and shaping the life of 100 girls from rural areas.
560 children from different schools participated in �Pratibha Karanji�, a programme that identifies and encourages talent of the rural school children.
At Kagina Industrial Training Centre, recognized by Department of Employment & Training, Government of Karnataka, this year 102 students were trained in various trades such as Electrical, Fitter & Electronic
Mechanic and were successfully placed.
At the Rural Development Centre of Aditya Cement, 72 girls were imparted basic training in computers to strengthen computer literacy.
Training and capacity building was undertaken for 104 adult literacy trainers.
The Bal Sanskar Kendras at Birla Cellulosic are growing in number every year and currently have enlisted 340 children.
Midday meals are being provided to all the school children in the areas we work by the Government with our active participation.

Sustainable livelihood:

Our Agriculture Programmes maintain a two way thrust � enhancing productivity and reducing the dependency on the monsoon. Through our programmes, over 6,000 farmers benefited.
Sustainable living and organic farming is becoming a way of life with the construction and adoption of biogas units. 100 units were created this year.
Immunized 19,282 animals in animal husbandry camps and treated 320 animals in veterinary camps.
18 milk collection centres are maintained supplemented by a dairy at Nagda, providing supplementary income to more than thousand rural families.
8 water harvesting structures were created and the existing ones were repaired and maintained to support more than 50,000 people.
1,885 people attended various skill development and vocational training programmes to enhance employment prospects.

Women Self-Help Groups:

Tailoring training Centers specially catering to single mothers, physically challenged, scheduled castes and other women from the weaker sections of the society, have enabled over 1,535 women eke a livelihood for themselves. Many of them have also been provided sewing machines at subsidized rates.
211 Self Help Groups formed by us have empowered 2,550 women through savings, skills � training and income generation.
At Ansuya Mahila Atma Gaurav Kendra, running at Kharach, 210 women were trained this year in tailoring, embroidery and knitting skills.

Social Welfare:

Under the mass marriage programmes we reached out to 159 couples.
The Drug De-addiction campaign including a de-addiction centre at Grasim Cement, Bhatinda has been instrumental in addressing the prevalent problem of drug addiction.

Infrastructure:

Infrastructure development is supported by your company through the construction and repair of approach roads, setting up troughs and drinking water structures, health centres and facilities for the under-served communities, including construction of low cost toilets.
More than 43% of water stored in the 4 dams built by your company at Nagda, is used for irrigation and other civic purpose for the rural community and township.
Under the 12th Finance Commission, 20% of the total cost was born by your company to create village infrastructure for 3 villages around Kharach.
In partnership with District Administration, your Company constructed toilets for 1,023 BPL families for Arneeyapant Panchayat, Chittor.
A bus stand to provide service and support to more than 2,500 villagers from 3 villages around Khor was constructed.
The �Jal Nirmal Project�, supported by The World Bank was completed for 2 Gram Panchayats covering 10 villages, around Malkhed.
Our Board of Directors, our Management and all of our employees subscribe to the philosophy of compassionate care. We believe and act on an ethos of generosity and compassion, characterized by a willingness to build a society that works for everyone.

Environment Report of Grasims available on Annual Report link below pg44

Source: www.adityabirla.com/social_projects/overview.htm

www.grasim.com/investors/downloads/index.htm

Contact Information:

Grasim Industries Ltd

Birlagram, Nagda 456 331

Madhya Pradesh

Phone : 07366-246760 / 246766

Fax : 07366-244114 / 246024

E-mail : shares@adityabirla.com

Website : www.grasim.com/about_us/index.htm

Industry Sector: Diversified-Mega

Products / Services: Grasim’s businesses comprise viscose staple fibre (VSF), cement, sponge iron, chemicals and textiles. Its core businesses are VSF and cement, which contribute to over 90 per cent of its revenues and operating profits.

Other locations of factories / offices: Plant locations in Karnataka, Gujarat, Rajasthan, Maharashtra, Haryana, Madhya Pradesh, Tamil Nadu

Previous year�s CSR activities & rating: