Marketing Strategies used by NGOs
One group of MBA students (15 nos) from SIES College of Management Studies have successfully completed a Research project on “Strategies used by NGOS to market themselves”. The study was first undertaken in Navi Mumbai, but was later extended to Mumbai too. I am sure the report will be insightful for NGOs to look at different and innovative methods to market their cause and the NGOs.
I request you to give us feedback and comments on the same.
It can be downloaded from the following link
Gayatri Vivek
Program Coordinator, PGDSEM
SIESCOMS
98202 62440